The Babies Earning Thousands on Instagram
Parents worldwide love to share adorable moments—from funny mealtime videos to parenting advice on getting babies to sleep. Our range of baby breathing monitors and video baby monitors can help parents capture these moments while ensuring safety and peace of mind.
Some parents take it further, creating dedicated Instagram accounts for their little ones. These “baby influencers” can amass huge followings and earn thousands per post—before they can even hold their own heads up.
Instagram’s Highest-Earning Babies
1. Noah Tavares – @euamono
- Followers: 1 million
- Average Likes: 44.7k
- Estimated Earnings: $4,809 (£3,444) per post
This cheeky little star has been on Instagram since birth. With over a million followers, Noah leads our list and earns the highest potential per post among baby influencers.
2. Marleigh Grant – @theyeetbaby
- Followers: 999k
- Average Likes: 151k
- Estimated Earnings: $4,655 (£3,444) per post
Known as “the yeet baby,” Marleigh’s playful pouring videos with her uncle have gone viral, cementing her spot as one of Instagram’s most beloved toddlers.
3. Halston Blake Fisher – @halston.blake
- Followers: 613k
- Average Likes: 50.4k
- Estimated Earnings: $3,060 (£2,191) per post
Sweet and sassy, Halston boasts an enviable toddler wardrobe and a dedicated following of over 600k fans.

Complete Top 20 List

Methodology
We identified baby influencers from lists on ABC and Fox Business, plus tagged accounts on Babies of Instagram. We only included accounts dedicated solely to the child and focused on babies and young toddlers.
Follower counts and earnings potential were calculated using the Influencer Marketing Hub calculator and the Inkifi Instagram earnings calculator.
Key Takeaways
- Baby influencers can earn thousands per sponsored post before their first birthday.
- Engagement rates are as important as follower counts for earnings potential.
- Parents considering creating a baby influencer account should research social media safety for babies.